Learn
Teardowns of real products, short lessons from the field, videos and articles. Everything I publish to help designers and product teams get better, in one place.
Case studies
PACKZ — Product page audit
Where a trading-card shop's product page earns the sale, and where it quietly loses it. Screen by screen, what works and what creates friction.
Summon Worlds — a redesign built from proven patterns
Rebuilding discovery, creation and library navigation for an AI worldbuilding app, by borrowing patterns that already work at Midjourney, Instagram and Netflix.
BigBux — Pack Reveal Experience
An iGaming site already running box openings wanted a new pack reveal. This explores how it could slot into their existing business and interface, in their own design language, without a redesign.
Watch
The missing layer in most design systems
The piece teams skip, and what breaks downstream because of it.
Watch
You don't need a design system
When the answer is a shared file and a conversation, not a system.
Watch
The UI kit trap
Why a library of components is not a design system.
Figma, challenger turned number one: how did they do it?
Top 5 software programs that could replace Figma
How and why build a Contribution Journey for your Design system?
10 little-known plugins to use in Figma
Adobe bought Figma, and that's a good thing!
Why and how to use Figma
When should I use 3D in a website?
Tutoriel Three.js
